this has got to be, quite simply, one of my favourite adverts ever... i haven't seen the bouncy bold box advert (as recorded off the tv on my mom's old school video of the animated lord of the rings, where the tv announcer helpfully points out that the studio ran out of money so couldn't make the whole story, and tells us the ending over the credits - take note peter jackson!!!), with the lady, boy and other assorted community members pushed the bouncy box down and then cracked the world's biggest-fakest shock surprise smile when it sprang back up - i was a lot younger in those days and my tastes were different...
it was mainly the 'bouncing' (bwoooow) noise i liked anyway... i do remember there being some money in the advert, probably the amount of money you would save by buying bold (the details are a bit sketchy), and older more cynical me would be more inclined to rob it or throw it at the smug grinning people as a way of discouraging them...
bad older cynical me... 8)
but it appears (for a shocker) that i have digressed...
if more adverts were like this... i would buy more stuff, and therefore in the world-view of jeffery goines be a better consumer/much-'well-er' and better adjusted individual... he is however a fictional character... who live in a mental home
marks and spencer's have been trying it for years... with their food porn. do i shop in m+s? no... because there's something so fwar fwar (foie gras) and veneered about the whole m+s thing that nothing could redeem it...
except maybe some duck sex... on a pancake, with seaweed nearby...
then i'd probably buy my crispy aromatic duck from there... but probably also be a bit put-out that i only got half a duck...
on the flip-side, show me half a duck getting it on, and i may take a bit more persuading to buy it...
BUT... if more adverts were like this... i'd definitely buy more stuff...
(and here's the science bit...)
multiply me exponentially... could even cure the global economic down-turn...
right on 8)
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